WhoBuilt

How This 25-Year-Old Built A $675M Legal AI Startup (With No Legal Experience)

Aug 26, 2025· 45 min· 98K views·Watch on YouTube

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Max Junior Strand, CEO and co-founder of Legora, discusses building legal AI without legal experience with Y Combinator host Gustau.

Building an AI workspace for lawyers

Legora brings document review, drafting, and research into a workspace with a web app and a Microsoft Word add-in. Strand says GPT-3.5 made it practical to build tools for unstructured legal documents, and the company grew from an MVP into a system used by tens of thousands of lawyers daily.

Applying AI to legal workflows

Strand describes due diligence grids that check many documents against questions and link answers to citations. Legora also offers agents for multi-step tasks, such as researching and drafting a memo, and playbooks that review contracts against rules and suggest fallback language. He says scaling these workflows requires careful document search, chunking, and reliable citations.

Selling to law firms and learning the work

Legora positioned itself as a long-term partner whose success is tied to law firms' success. Strand says he interviewed 100 lawyers, learned from daily feedback, and worked with early partners to understand different legal practices. For larger firms, he recommends starting with senior people or one partner's team, then expanding as others see the results.

Scaling the company and its technology

Strand says generative AI made it faster to ship products and challenged older legal tech point solutions. Legora grew from about 10 people after Y Combinator to around 100, while expanding across Europe and into the US. Its system can switch among models from OpenAI, Anthropic, Google, and Mistral, with simpler models handling simpler queries to manage cost.

Planning for a changing legal profession

Strand expects lawyers to spend more time directing and checking AI agents while remaining responsible for work delivered to clients. He advises vertical AI founders to avoid dependence on one model provider, understand where they add lasting value, and use models creatively for specialized work. Legora's own direction, he says, is to combine software with strategic support as firms adapt.

Takeaways

  • Interview users early and keep feedback flowing; Strand spoke with 100 lawyers before building for the market.
  • For enterprise sales, start with a senior sponsor or team, demonstrate value, then expand across the organization.
  • Design AI workflows around the work itself, including citations, document structure, and repeatable playbooks.
  • Keep the product adaptable as models change, and route simpler requests to less costly models when appropriate.
  • Hire people who take ownership beyond their assigned role, then delegate as the company grows.

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