WhoBuilt

What AI Changes for Paywalls and Monetization

Jul 9, 2026· 6 min· 127 views·Watch on YouTube
#Developer Tools

Speaker

Perttu Lähteenlahti

Perttu Lähteenlahti of RevenueCat talks with Callstack about AI tools for paywalls and subscription revenue, developer SDKs, and the Ship-a-ton hackathon.

AI tools for building and managing paywalls

RevenueCat's AI Paywall Editor can use an app screenshot or design system to generate a paywall, including assets and descriptions. Lähteenlahti also describes Rico, a dashboard assistant that can analyze app performance, suggest pricing and experiments, and help troubleshoot SDK errors.

SDKs for wherever developers build

RevenueCat supports native Android and iOS SDKs, along with React Native, Kotlin Multiplatform, and Unity. Lähteenlahti says the company aims to provide an SDK wherever developers are working, and hopes to add Godot support.

A hackathon focused on shipping apps

Ship-a-ton asks participants to build a mobile app and release it for the first time during a two-month period. This year, RevenueCat expects prizes to approach half a million dollars and aims for 3,000 app releases. Students can enter without submitting to an app store by providing a working app, video, and code for review.

Upcoming work in monetization

Lähteenlahti points to multi-page paywalls that can form part of an onboarding flow, plus more support for ads and ad revenue data. He also says RevenueCat plans to expand virtual currencies and put more emphasis on React Native Web, web billing, and web purchases.

Takeaways

  • A screenshot or design system can serve as input for generating a paywall, including its supporting assets and copy.
  • RevenueCat's SDK coverage spans native mobile and several cross-platform frameworks, with Godot support described as a possibility.
  • Rico is intended to connect revenue analysis with experiment suggestions and SDK troubleshooting in one dashboard assistant.
  • A first-release requirement and a two-month window give Ship-a-ton a concrete goal: help developers publish apps they have been building.
  • Paywalls, ads, virtual currencies, and web purchasing are all part of RevenueCat's stated monetization direction.

Mentioned in this talk

RevenueCatPaywall EditorGodotRicoState of Subscription AppsCodexClaudeFlutterReact NativeKotlin MultiplatformiOSUnityAndroidMCPReact Native WebShip-a-ton

Search inside this talk

What was claimed 15

  • feature
    RevenueCat: SDK planned
    SDK planned
    “hopefully one for Godot very soon”
    YouTube
    Unverified1 source· Talk
  • feature
    RevenueCat: Offers SDKs
    Offers SDKs
    “We also have ... Unity SDKs”
    YouTube
    Unverified1 source· Talk
  • feature
    RevenueCat: Offers an SDK
    Offers an SDK
    “We also have Kotlin Multiplatform”
    YouTube
    Unverified1 source· Talk
  • feature
    RevenueCat: Offers a native SDK
    Offers a native SDK
    “All of those are mostly based on the two native SDKs, Android and iOS.”
    YouTube
    Unverified1 source· Talk
  • feature
    RevenueCat: Offers a native SDK
    Offers a native SDK
    “All of those are mostly based on the two native SDKs, Android and iOS.”
    YouTube
    Unverified1 source· Talk
  • feature
    RevenueCat: Offers a React Native SDK
    Offers a React Native SDK
    “We also have, for example, the React Native SDK”
    YouTube
    Unverified1 source· Talk
  • uses
    RevenueCat uses MCP
    Adopted MCP tooling quickly
    “We got into the MCP stuff really quickly last year.”
    YouTube
    Unverified1 source· Talk
  • feature
    RevenueCat: AI generation from a design system or app screenshot, including assets and descriptions
    AI generation from a design system or app screenshot, including assets and descriptions
    “You can give it your design system or a screenshot of your app, and it will generate everything for the paywall.”
    YouTube
    Unverified1 source· Talk
Show all 15 facts

Related talks