WhoBuilt

Key facts

People
Urška Sršen, head of design
Built
Capabilities
Bellabeat pregnancy self-tracking device and app, lets future moms listen to their baby’s heartbeat and share the experience
Applied to

From talks

Results and examples shared in single talks

Timeline 6

Dated events, newest first. Open the sources under any item.

How we verify
Founded2People1Built1Capability1
20145 events
  1. reported 2014-07Other
    Bellabeat applied to Y Combinator
    “Luckily, we applied and got accepted” 15:52
    Unverified1 source· Talk
  2. reported 2014-07Built
    working prototype
    “we managed to get to a working prototype” 7:26
    Unverified1 source· Talk
  3. as of Jul 2014Capability
    lets future moms listen to their baby’s heartbeat and share the experience
    lets future moms listen to their baby’s heartbeat and share the experience
    “allows future moms to listen to their baby’s heartbeat and share the experience” 0:51
    Unverified1 source· Talk
  4. as of Jul 2014People
    Urška Sršen is head of design at Bellabeat
    “I’m the head of design, head designer, head of product.” 2:12
    Unverified1 source· Talk
  5. as of Jul 2014Founded
    Urška Sršen founded Bellabeat
    “Urška Sršen, who is the co-founder of Bellabeat.” 0:03
    Unverified1 source· Talk
20121 event
  1. 2012Founded
    Sandra founded Bellabeat
    “Sandra and I started the company in 2012.” 1:26
    Unverified1 source· Talk

Talks by Bellabeat 2

21:56
Urska Srsen

Urška Sršen explains how she and her co-founders turned an idea for remote pregnancy monitoring into Bellabeat, a consumer wearable and app. The talk shows how building from a healthcare provider’s perspective led them to rethink the product around expectant mothers’ motivation and emotional needs. Sršen also describes navigating Europe’s fragmented startup scene, moving to the United States through Y Combinator, and growing the company through customer feedback and hard work. She credits Bellabeat’s progress to a strong team, resourceful execution, and learning to build with limited support.

Jul 31, 2014· 22 min 0:03