WhoBuilt

Second Measure

2 Mentions14 Facts14 Sources

Key facts

Founded by
Lillian
Michael Babineau
People
Lillian, CEO
Built
voice-agent pipeline
Lease End customer messaging application
Capabilities
can compare spending before and after customers begin using a service
compares customer spending, cohorts, retention, and relative market share across companies
uses a consumer panel and corrections to make results more representative of the U.S. population

From talks

Results and examples shared in single talks

Tech stack & tools

Based on job postings, talks and code

Tech stack 3

Labels show how a tool is used (core product, infra, data, ML, security); “N jobs” counts the job postings that require it. Click a count to see the evidence. How we verify

Timeline 8

Dated events, newest first. Open the sources under any item.

How we verify
Founded2People1Built2Capability3
20195 events
  1. as of May 2019Capability
    Can compare spending before and after customers begin using a service
    “we looked at people’s spending at department stores before and after they became Stitch Fix customers” 20:44
    Unverified1 source· Talk
  2. as of May 2019Capability
    Compares customer spending, cohorts, retention, and relative market share across companies
    “How long do their customers stick around? How much do they spend over time?” 16:38
    Unverified1 source· Talk
  3. as of May 2019Capability
    Uses a consumer panel and corrections to make results more representative of the U.S. population
    “apply corrections, so the results represent the greater population” 42:41
    Unverified1 source· Talk
  4. as of May 2019Built
    Second Measure built voice-agent pipeline
    “we’ve basically had to build two different products. One is a pipeline that ingests raw transactional data” 41:31
    Unverified1 source· Talk
  5. reported 2019-05Built
    Second Measure built Lease End customer messaging application
    “build an analytics platform, put that in front of investors” 0:06
    Unverified1 source· Talk
20181 event
  1. as of Oct 2018People
    Lillian is CEO at Second Measure
    “I'm Lillian, CEO—not CTO—of Second Measure.” 5:35
    Unverified1 source· Talk
20152 events
  1. 2015Founded
    Lillian founded Second Measure
    “the same is true of my co-founder, Lillian” 0:42
    Unverified1 source· Talk
  2. 2015Founded
    Michael Babineau founded Second Measure
    “our very first customer was a VC” 0:00
    Unverified1 source· Talk

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