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Ron Conway describes how he evaluates founders and supports companies through early growth and fundraising. He explains that SV Angel invests in people first, then looks for product focus, persistence, decisiveness, and the ability to build a team. Examples from Twitter, Facebook, Pinterest, Snapchat, Airbnb, and Square show how user growth, iteration, and founder development shape a company’s prospects. He also shares practical fundraising advice: prioritize investors who add value, keep the process moving, and confirm agreements in writing.