WhoBuilt

Liz Wessel

Associate Product Marketing Manager at Google

WayUp co-founder who shares advice on careers, hiring, and building a startup.

Key facts

Founded
Roles
Anheuser-Busch, campus ambassador
Google, Associate Product Marketing Manager
Previously

Career

  1. Anheuser-Buschcurrentas of May 2018
    campus ambassador
  2. Googlecurrentas of May 2018
    Associate Product Marketing Manager
  3. WayUppastas of May 2018
    Founder

Timeline 4

Dated events, newest first. Open the sources under any item.

How we verify
Founded1Career3
20184 events
  1. as of May 2018Career
    Liz Wessel is campus ambassador at Anheuser-Busch
    “Anheuser-Busch was interested in hiring me to be a campus ambassador” 22:50
    Unverified1 source· Talk
  2. as of May 2018Career
    Liz Wessel is Associate Product Marketing Manager at Google
    “The program I was applying for ... was called the APMM program: Associate Product Marketing Manager.” 4:04
    Unverified1 source· Talk
  3. as of May 2018Career
    Liz Wessel previously at Google
    “I went to Google in California. I moved to India to lead brand initiatives for Google.” 2:37
    Unverified1 source· Talk
  4. as of May 2018Founded
    Liz Wessel founded WayUp
    “we quit our jobs two years after college and started WayUp” 2:37
    Unverified1 source· Talk

Talks 1

48:06
Advice for Students and Recent Graduates on Finding Jobs

Liz Wessel describes how early student ventures led her to co-found WayUp after working at Google. She shares practical advice for students on choosing internships and jobs, writing concise and specific cold emails, and preparing for interviews with her REAF framework: research, enthusiasm, ask questions, and follow-up. She explains how WayUp combines job listings, candidate profiles, and career advice, and discusses hiring, managing a team, and focusing a startup. She closes by encouraging students to try different work early and choose jobs that suit their interests and help them grow.

May 31, 2018· 48 min 0:04