WhoBuilt

Key facts

Founded by
Capabilities
Helps people find inspiration and get closer to doing things they want to do
Lets people create collections or pinboards and follow collections created by friends
Investors

From talks

Results and examples shared in single talks

Timeline 6

Dated events, newest first. Open the sources under any item.

How we verify
Funding1Founded1Built2Capability2
20133 events
  1. reported 2013-10Funding
    SV Angel invested in Pinterest
    “we co-invested with Shana Fisher” 10:02
    Unverified1 source· Talk
  2. reported 2013-10Founded
    Ben Silbermann founded Pinterest
    “Ben and Pinterest are a great example of a founder” 8:58
    Unverified1 source· Talk
  3. as of Oct 2013Capability
    Helps people find inspiration and get closer to doing things they want to do
    “Pinterest right now is a tool where we help people find their inspiration” 19:56
    Unverified1 source· Talk
20102 events
  1. Mar 2010Capability
    Lets people create collections or pinboards and follow collections created by friends
    “create these collections, or pinboards, and to follow collections created by their friends” 0:31
    Unverified1 source· Talk
  2. Mar 2010Built
    Cold Brew Labs built Pinterest
    “we launched a website called Pinterest” 0:31
    Unverified1 source· Talk
20091 event
  1. Nov 2009Built
    Ben Silbermann built Pinterest
    “we came up with this idea for something web-based, really simple, something we would use personally, and that was Pinterest” 12:28
    Unverified1 source· Talk

Talks 3

30:54
YC's Head of Design Shows You How To Design With AI

YC design lead Ev shares how she uses coding agents and small custom tools to design websites, interactive experiences, and event branding. She presents Paxel, a tool for exploring coding-agent transcripts, and explains how detailed project context, mood boards, and rapid iterations help agents produce more distinctive designs. She also describes using Paper Design shaders and disposable tuning tools to refine visual details. The talk argues that designers can use agents to build both products and the tools that help them shape those products.

Jul 10, 2026· 31 minMentioned 0:28
27:02
Ron Conway at Startup School 2013

Ron Conway describes how he evaluates founders and supports companies through early growth and fundraising. He explains that SV Angel invests in people first, then looks for product focus, persistence, decisiveness, and the ability to build a team. Examples from Twitter, Facebook, Pinterest, Snapchat, Airbnb, and Square show how user growth, iteration, and founder development shape a company’s prospects. He also shares practical fundraising advice: prioritize investors who add value, keep the process moving, and confirm agreements in writing.

Oct 26, 2013· 27 minDiscussed 4:12
24:14
Ben Silbermann at Startup School 2012

Ben Silbermann describes how Pinterest grew from an earlier shopping app, Tote, into a service for collecting and discovering inspiration. He explains that building something worthwhile can take years, and that committing, shipping something people value, and learning from real users matter more than following conventional startup advice. He recounts early fundraising challenges and how Pinterest found its first community through meetups and focused outreach. He closes by emphasizing adaptability, building a product the team believes in, sharing ownership, and finding support from other founders.

Oct 25, 2013· 24 minDiscussed 0:00