Rapportive

Michael Seibel explains how founders can write cold emails to investors that are short, clear, and easy to answer. He recommends stating the problem, solution, traction, market, co-founders, and relevant expertise in plain language, using a company email address with the sender’s name, and following a familiar startup deck format if attaching a deck. The goal is to start a conversation, not immediately secure a meeting or investment. He also advises against long emails, rapid follow-ups, and messages that fail to explain what the company does.

Liz Wessel describes how early student ventures led her to co-found WayUp after working at Google. She shares practical advice for students on choosing internships and jobs, writing concise and specific cold emails, and preparing for interviews with her REAF framework: research, enthusiasm, ask questions, and follow-up. She explains how WayUp combines job listings, candidate profiles, and career advice, and discusses hiring, managing a team, and focusing a startup. She closes by encouraging students to try different work early and choose jobs that suit their interests and help them grow.