WhoBuilt

Should You Follow Your Passion?

Jan 5, 2022· 19 min· 132K views·Watch on YouTube

Speakers

Y Combinator’s Dalton Caldwell and Michael Seibel discuss how founders can choose problems and stay motivated while building a startup on Rookie Mistakes.

How startups become solutions in search of problems

A founder describes building around hot technology, raising funding, then realizing the company had no clear problem to solve. Caldwell says this happens when teams start with a technology they like and look for customers afterward. He compares the pattern to pursuing school-style approval, such as investor interest or friends’ excitement, instead of forming a clear view of customers and the market.

What passion can mean

Caldwell questions advice to follow a broad passion, such as the environment, without a specific customer problem in view. Seibel distinguishes problems people encounter in daily life from global issues they may struggle to measure or improve. He points to unreliable bank card transactions as a concrete problem YC-backed founders addressed in their country.

Interest can start with doing the work

Caldwell describes early Microsoft and Apple founders as people drawn to microcomputers before they were an obvious market. He defines passion as caring about an activity even without money or approval from authority figures. Seibel adds that founding teams may have different motivations, and asks what can sustain them through years of work.

Progress can create motivation

Seibel warns that familiar ideas, such as coordinating outings with friends, have often been tried before, and founders should research whether their idea is distinctive. Caldwell argues that users, revenue, and a working product can make founders care more deeply about a business. Seibel recalls Justin.tv and Twitch attracting substantial traffic, including about 30 million monthly visitors, which helped motivate the team despite the company’s struggles.

Set up useful motivators

Caldwell says founders can draw motivation from working with co-founders, having autonomy, and taking on meaningful consequences. Seibel recommends making revenue a visible goal because tracking whether it rises can encourage continued effort. They contrast those intrinsic motivators with chasing funding, prestige, or other external approval, which may look rewarding early but may not sustain a startup.

Takeaways

  • Start with a problem customers actually experience, and learn who has it.
  • Research whether people have already tried to solve the problem before assuming your version is unique.
  • Passion can grow from customer use and business progress, even if it was not the reason you started.
  • Choose motivating goals you can track, such as revenue or customer usage.
  • Work with people you enjoy and value autonomy to help sustain the hard stretches.

Mentioned in this talk

Search inside this talk

What was claimed 4

  • built
    “someone needed to port BASIC ... onto some weird hardware”
    YouTube
    Unverified1 source· Talk
  • feature
    Twitch: users streamed live video online
    users streamed live video online
    “users wanted to stream live video online”
    YouTube
    Unverified1 source· Talk
  • metric
    Twitch: About 30 million monthly visitors
    “we had like 30 million monthly visitors”
    YouTube
    Unverified1 source· Talk
  • feature
    Justin.tv: users streamed live video online
    users streamed live video online
    “what kept us motivated with Justin.tv and Twitch was that users wanted to stream live video online”
    YouTube
    Unverified1 source· Talk

Related talks